It’s Sofa-so-good as Droitwich Charity Shop Doubles in Size

A Droitwich charity shop has doubled in size to offer an exciting new furniture and homeware range.

The newly-extended Acorns Children’s Hospice shop in St Andrew’s Street now boasts top-quality pre-loved furniture, homeware and menswear as well as clothes, toys, games and accessories at bargain prices.

Cherry Bromhead, Retail Area Manager at Acorns, encouraged shoppers to pay a visit to the revamped store, which reopened yesterday (Wednesday 14 November) and is also celebrating its 10th anniversary this year.

She said: “It’s a double celebration for us today. Not only are we excited to unveil our bigger, better Droitwich shop and showcase the range of quality, pre-loved furniture and homeware that has already been kindly donated to us by the public, we’re also celebrating our 10th year here in Droitwich.

“Thank you to all of our loyal customers for supporting us over the last decade. We look forward to seeing you and hopefully many new shoppers at our newly-extended store. By shopping at Acorns you are helping us care for children and families across Droitwich and the West Midlands.”

Acorns has over 50 shops on high streets across the region raising money towards the £10 million per year the charity needs to continue its work providing vital care for life limited and life threatened children and support for their families.

Val Hammond, Head of Retail for Acorns, said: “The decision to double the size of our Droitwich shop was a response to the sheer volume of items our generous supporters donate. It’s about maximising all of the donations we receive. Now we can stock furniture, household items and menswear – all of the things we didn’t have room for before.

“This is an exciting new direction for our Droitwich shop, giving shoppers more choice but the same great value for money. So, please come and enjoy some brilliant bargains and help us continue our work caring for children and families.”

Acorns provides specialist palliative care to life limited and life threatened children and young people, as well as support for the family. In the past year Acorns has provided care to more than 870 children and over 1,140 families, including those who are bereaved.

Donating good quality items including clothing, shoes, toys, books, CDs and DVDs and household goods is a quick way to support Acorns and all profits made go directly back to the charity.

Acorns is appealing for more volunteers to put their spare time and talent to good use at one of the charity’s retail shops. For more information about volunteering opportunities, please visit



Photo caption: Acorns Droitwich shop just got a whole lot ‘bedder’ after doubling in size. The newly-extended store was officially reopened by Joyce Lyons who has been volunteering at Acorns Droitwich shop for the last 10 years.

For more information or for interview, photograph or filming opportunities, contact the PR and Communications team:

David Chamberlain: 01564 825020 / 07817 612422 /
Nicki Robinson: 01564 825062 / 07814 302153 /

Notes to editors:

Due to the sensitive nature of Acorns care services it refrains from using the words ‘terminal’ or ‘terminally ill’ in its press releases and public communications when describing the children who use Acorns and the conditions that they have. Instead, Acorns uses the words ‘life limited’, ‘life limiting’, or ‘life threatening’. Acorns kindly requests that you respect this in your communications when referring to Acorns Children’s Hospice. Acorns children have a lot of living to do. Thank you.

  • This year Acorns is celebrating its 30th Acorns in Birmingham, Selly Oak was opened in 1988 by HRH Diana, Princess of Wales. Acorns in the Black Country, Walsall opened in 1999 and Acorns for the Three Counties, Worcester opened in 2005. To find out more visit
  • Acorns is currently the UK and the world’s largest children’s hospice charity, as measured by the number of children it is helping to care for.
  • It costs nearly £10 million a year to run Acorns services providing care for children and support for their families. The charity relies heavily on donations to fund the majority of its activities.