‘Glow the Distance for Local Children and Families’ – Saddlers Star Calls for People to Join Charity Walk

Walsall FC star Cameron Norman is urging the public to ‘glow the distance’ this October to help a charity appeal reach its next major milestone.

With the £1 million mark in sight, the Saddlers defender has sent out a rallying call for people to get behind the Save Acorns Black County Hospice Appeal by signing up for a brand-new virtual fundraiser.

Taking place from Saturday 24 October, Acorns Glow Walk will see supporters shine bright as they stroll to help save the Walsall-based lifeline for local children and families who rely on its care and support.

Cameron said: “I’ve been lucky enough to visit Acorns hospice in the Black Country and see for myself the difference their vital care and support makes for the children and families who need it.

“Please glow the distance and help save this local lifeline by signing up for Acorns Glow Walk this October!”

Entry to Acorns Glow Walk is free, with participants able to choose from 2km, 5km and 10km distances. Those who raise £10 will receive a fundraising pack containing fun accessories to help entrants really glow for it!

Zoe Baggott, Senior Manager for Events at Acorns, said: “We’re so close to £1million – but we need your help to get there. We may not be able to come together in person to reach this milestone, but Acorns Glow Walk is perfect way to join the fight to save this local hospice safety.

“We want as many people as possible to wave their glow sticks and shine the spotlight on this vital service alongside hundreds of other supporters. Every penny you raise will help us get that one step closer to £1million.”

Acorns has been at the forefront in the battle against coronavirus, providing children’s hospice care and support to the most vulnerable families as well as supporting the wider emergency response of the NHS.

The charity’s hospice in the Black Country has been at the heart of the Acorns emergency response to the pandemic, welcoming children from intensive care to help local hospitals maximise their clinical care capability.

The Save Acorns Black Country Hospice Appeal, which aims to raise £2million, was launched by Acorns in July 2019 following pledges of additional NHS support, that should ensure the hospice – which had been under threat of closure – is adequately funded from 2023/24 onwards.

Acorns Glow Walk starts on Saturday 24 October. Participants have until Saturday 31 October to complete their distance. Entrants who raise over £50 will also receive a Glow Walk medal and a certificate.

Take part in our virtual Glow Walk

Join the fight to help secure the future of our Black Country hospice by taking part in our FREE virtual Glow Walk

For more information or for interview, photograph or filming opportunities, contact the PR and Communications team:

David Chamberlain: 01564 825020 / 07817 612422 / david.chamberlain@acorns.org.uk
Nicki Robinson: 01564 825062 / 07814 302153 / nicki.robinson@acorns.org.uk

Notes to editors:

Due to the sensitive nature of Acorns care services it refrains from using the words ‘terminal’ or ‘terminally ill’ in its press releases and public communications when describing the children who use Acorns and the conditions that they have. Instead, Acorns uses the words ‘life limited’, ‘life limiting’, or ‘life threatening’. Acorns kindly requests that you respect this in your communications when referring to Acorns Children’s Hospice. Acorns children have a lot of living to do. Thank you.

  • It costs £27,000 every day to run Acorns services providing care for children and support for their families. The charity relies heavily on donations to fund the majority of its activities.
  • To find out more about Acorns, please visit www.acorns.org.uk
  • To find out how Acorns has responded to the current coronavirus pandemic, please visit acorns.org.uk/coronavirus