Thank you to Acorns ambassador: John Scott

19th December 2025

Acorns is incredibly grateful for the continued support of our wonderful Ambassador, fashion icon John Scott. Over the past two years, John has worked to raise awareness of our vision to provide outstanding specialist care to every child and their family who need us, now and in the future.

Through his support of two annual Big Give campaigns, John has helped raise almost £90,000 to support Acorns palliative care services: an incredible achievement that has made a real difference to the children and families we care for.

John’s impact on Acorns Save the Grant campaign

John also stood alongside our children and families during our campaign to save the Children’s Hospice Grant, calling on the community to sign our petition and help protect vital government funding. Thanks to overwhelming support from our community, the campaign received an incredible 36,718 signatures.

In October 2025, the Government confirmed a three-year muti-million pound plan to provide funding for children’s hospices across England. We are deeply thankful for John’s commitment to helping us connect with the public and amplify our message.

Fashion icon John Scott wearing glasses and smiling.
John Scott wearing sunglasses and a white Acorns top on a boat in the sea.

John’s inspiring career

John’s career is as creative as it is inspiring. He began as a gown maker and pattern cutter, working with the Royal Ballet and on theatre productions across London’s West End. His expertise later led him into television, where he found success as a costume supervisor on hit shows before spending 10 years as the resident fashion guru on ITV’s This Morning.

More recently John has been the face of TVs Sewing Quarter and now presents Sewing Street each week, sharing sewing projects and textiles advice with audiences nationwide. His bubbly personality shines through in everything he does, as does his passion for connecting with people and building community.

Reflection on Acorns hospices

Acorns has been close to John’s heart for decades. Reflecting on his first visit, he said: “It was about 20 years ago I first came across Acorns Children’s Hospice. I was sent here as a roving reporter for ITV’s flagship daytime show This Morning to do a Christmas story on life at the hospice.

“On the train there I conjured up all sorts of images of bare hospital-like bedrooms, everyone talking in hushed tones and an overall air of sadness and heavy heartedness.

“I could not have been more wrong. The place was overflowing with love, laughter and positivity and the dedication of the staff was second to none. It truly affected me.”

Fashion icon John Scott wearing a white and blue spotted shirt in front of a green floral wall.

Thank you for your continuous support John

John’s support as an Ambassador helps Acorns to combat the misconceptions around children’s hospices and raise awareness of the care, joy, and special memories our teams help create for families. His work continues to help highlight our purpose: to positively impact children with short lives.

We are so grateful to have him on board as part of #TeamAcorns and so proud of the difference his support makes.

Find out more about all our Celebrity Ambassadors and the difference they make to Acorns.